Our Brand – Our Values
Ever since its foundation in 1985, M&C has continuously developed and expanded both as a company and as a brand. In 2012, the group of companies has sharpened its profile with the then introduced motto “Embracing Challenge” and has further professionalized its brand management. The registered trademark is one of M&C's core values.
The motto reflects our willingness to accept any technical or other challenge in the business field of gas analysis and to offer a customer- and demand-oriented solution. We are very proud of the fact that M&C has always been able to meet all requirements and that this has resulted in a special appreciation of the company's performance in the market.
Today, M&C is pleased to confirm that in terms of the group, its products and other services, the M&C brand is highly valued in all markets. The corporate image maintained over many years has fostered the sustained outstanding development of the group. M&C also enjoys a good reputation as an employer with a high level of employee retention.
The further brand development is based on a corporate identity concept that encompasses all brand touchpoints of M&C and is regularly monitored and adapted to the ongoing development of the Group. A key element of brand management is our corporate design approach, which includes M&C’s products and is also reflected in the corporate architecture of the three German locations.
These Qualities Set Us Apart - M&C’s Brand Values
German Engineering Performance
Development, construction, manufacturing and service exclusively in accordance with high German standards within the framework of national and international regulations.
In every respect, independent group of companies without any external influence.
Established, experienced player in the gas analysis market for many years.
Excellent technical competence resulting from a wide range of practical experience in various industries and application fields.
Competent and professional adaptation of requirements from the various markets, customer groups and applications.
Looking for external as well as internal challenges for the best possible further development of the customer companies and our own group of companies.
No taking advantages of others. Clear “rules of the game” for good and long‑term customer relations, awareness of possible errors. Fair dealings and goodwill.
Reliable technologies and a high level of production quality. Transparent corporate policy. Strongly value-based behavior, both externally and internally.
“Our vision is to meet every challenge of our customers in a cost-oriented way with high competence and reliable long-term performance quality.”